Consumers are Interested in Fiber
One
third of US shoppers increased their use of fiber in the past two years
Consumer
recognition of fiber function:
Role
in bowel movements* . . . . . . . . . . . . . . . .
. . . .
. . . . . . . 90%
Improved
energy
. . . . . . . . . . . . . . . . . . . . .
. . . . . . .
. . . . . . . . 83%
Prevention
of heart disease
. . . . . . . . . . . . . . . . . .
. . . . . . . 77%
To
prevent cancer
. . . . . . . . . . . . . . . . . . . .
. .
. .
. .
.
. . . . . . . 71%
To
control weight
. . . . . . . . . . . . . . . . . . . .
. .
. .
. .
. .
. . . . . . . 70%
Prevention
of diabetes
. . . . . . . . . . . . . . . . . . . .
. .
. . . . . . . . 43%
|
| *Mostly
related to insoluable fiber |
Gallup,
/WFC, 2001, Food Tech, April 2002 |
|
Obesity,
High Blood Cholesterol, Glucose Intolerance,
Insulin Resistance, Diabetes Mellitus, Hypertension
It
is important to realize that these factors cause early coronary artery
(heart) disease.
America's #1 Killer!
|
THE SPECTRUM OF SYNDROME X
Imagine the X with four corners of obesity, glucose
intolerance, high blood cholesterol and high blood pressure. Each
of these disorders can be present in variable combinations with
variable severity (mild, moderate or severe).

Elegant research has revealed that soluble fiber
contains activity to lower blood cholesterol, help balance blood
glucose and aid in weight control. FiberWater nutritionally promotes
a healthy blood glucose and cholesterol level and to act as an
adjunct to diet and lifestyle change to control weight. These
actions of this unique, patented, FiberWater, impact the cardinal
features of Syndrome X.
|
|
The Overt Benefits of Soluble Fiber
| |
Reduces
risk of colon cancer |
| |
Escorts
cholesterol and triglycerides out of the body |
| |
Stimulates
pancreatic enzyme activity |
| |
Slows
glucose absorption thus stabilizing blood glucose levels
by slowing the conversion of carbohydrates into sugar, creating
a physical barrier between carbohydrates and the digestive
enzymes that break them down |
| |
Aids
in weight loss by providing a feeling of fullness |
| |
Reduces
calorie absorption |
| |
May
ease Irritable Bowel Syndrome (IBS) |
| |
Enhances
the absorption of bile acids and salts |
| |
May
aid in the prevention of some metabolic diseases |
| |
Assists
in the elimination of sluggish bowel and constipation |
| |
May
lower blood pressure, help decrease allergic response, and
provide relief in inflammatory conditions |
| |
Important
for the respiration of vital organs in transporting oxygen
into the blood stream, cells, tissue and organs |
| |
Helps
to maintain resilience and lubrication of the cells by binding
with protein and cholesterol to form living membranes that
hold body cells together |
|
|